Edgar M. Snyder Distinguished Visiting Scholar Lecture
The lecture will be followed by a reception in the Alcoa room.
This event is free and open to the public.
This program has been approved by the Pennsylvania Continuing Legal Education Board for (1) hour of
ethics credit. There is a $25 fee for processing CLE credit for this event.
PROTECTING TRADEMARKS IN THE DIGITAL ERA
Ever "Google" an attorney's name and find a list of ads for other attorneys in the search results? Is it ethical to purchase Internet advertising keywords for law firm names so that your ad appears when their firm name is searched? Did you know that Google sells the right to use your firm's name to your competitors, for internet searching?
Attorney Leland Schermer will answer these questions when he delves into the rapidly evolving law of protecting your intellectual property rights on the Internet and discusses the rulings in Binder & Binder v. Disability Group, Inc. and Rosetta Stone v. Google.
This talk will be informative for anyone who is advertising or is considering advertising on the Internet and wants to ensure that their intellectual property rights are protected and that they do not violate the intellectual property rights of others.
About the Speaker
Leland P. Schermer is President of the law firm LELAND SCHERMER & ASSOCIATES, P.C. in Pittsburgh. He is an honors graduate of the University of Michigan, College of Engineering, and the University of Pittsburgh School of Law, where his classmates elected him the President of his class.
For 30 years, Schermer has been litigating all forms of intellectual property disputes, starting his career in New York City with the intellectual property law firm Kenyon & Kenyon. Schermer then helped start the intellectual property practice at the general practice Chicago-based law firm of McDermott, Will & Emery. He returned home to Pittsburgh to start a family in 1989, at which time he started the intellectual property practice at Dickie, McCamey & Chilcote. Schermer was a partner at the Dickie firm for 9 years. In 2001, he formed Leland Schermer & Associates, a boutique firm that specializes in intellectual property litigation.
From 1999 to 2007, Schermer was an Adjunct Professor of Law at the University of Pittsburgh where he created and taught a course entitled Trademark Protection and Litigation.
About the Program
The Edgar M. Snyder Distinguished Visiting Scholar Program was created in 2006 by Mrs. Edgar (Sandy) Snyder in honor of Edgar's 40 years of distinguished service to the legal profession. This program has been established to invite legal practitioners and scholars to visit the School of Law at The University of Pittsburgh to address issues that will benefit law students and faculty. These scholars will emphasize ethical aspects of the legal profession or their field of expertise, with a goal to enrich knowledge and understanding of these issues.